Group Marketing Manager - 3395303

IPF Consulting
  • Group Marketing Manager Jobs in Manama - 3395303

    IPF Consulting
  • 4 - 6 سنوات
  • Manama - Bahrain
تسجيل الدخول للتقديم سجل و قدم
3395303

المسمى الوظيفي

Automobile - Group Marketing Manager

Reporting to General Manager

Grade- 3

Notice Period-02 Months

Nationality Bahraini (Male Female)

Qualifications Bachelors Degree in Marketing or Business

Experience 4-6 Years experience in similar position

Language Fluent in English & Arabic

Knowledge of Must have a Bachelor degree or higher in Marketing, Business or related field with minimum

Familiar with Experience in all aspects of developing and managing marketing strategies Also, possess proficient written, verbal and spoken communication skills

Main Responsibilities

Managing all marketing for the company and activities within the marketing department Developing the marketing strategy for the company in line with company objectives Co-ordinating marketing campaigns with sales activities Overseeing the companys marketing budget

JOB DESCRIPTION

Duties & Responsibilities
? Overall brand and image management
? Strategy formulation to achieve volume objective and maximize market share
? Formulation of Sales and marketing programs to ensure best return on investment
? Finalizing, monitoring and controlling of marketing budget
? Pricing to maintain completeness while maximizing profit and volume opportunity
? Research programs to build deeper understanding of consumer segments
? Liaising with ad agencies for developing brand, tactical and corporate campaigns
? New model launch, motor shows, press conferences, press release & customer retention activities
? Medium and long-term forecasting to identify need for capacity network expansion
? Developing and defining best practice guidelines
? Internal and external communication
? Handling of all PR Activities and Interaction with PR agencies
Defines and implements targets and suitable measures for the Marketing department
? Develops and ensures a consistent marketing strategy and planning based on customer needs
? Conducts SWOT analysis of all current marketing activities at the retailer
? Conducts strategic reviews and amend objectives and approaches as required with general manager, finance & administration manager, sales manager (new car and used car), aftersales manager and CRM manager

Observes the market and initiates marketing activities
? Establishes and implements a marketing strategy for retailer
? Coordinates importer customer communications
? Coordinates marketing initiatives and events
? Coordinates potential marketing opportunities across retailers departments
? Ensures marketing communications are in line with Brand CI and approved by the regional sales manager
? Coordinates with car brand departments on brand and product events
Leads and guides Marketing employees
? Is responsible for all personnel decisions regarding the marketing employees (plans staffing requirements, hires and reduces the staff; if applicable in consultation with general manager or finance & administration manager)
? Conducts regular meetings to discuss target agreementsfeedback and achievement of objectives
? Conducts annual appraisal process with the marketing employees which includes the definition of an individual development plan for each employee
? Acts as a role model and ensures brand-compatible employee behavior

Steers and controls operational management, manage inventory
? Improves retailers customer experience and ensures customer feedback is accurately captured
? Responsible for attending relevant Brand training courses and self-development and ensure an understanding of car evaluations
? Plans, steers and controls overall marketing budget incl measures and aligns with corresponding KPIs and management report
? Takes responsibility and conducts the sales funnel management

ملخص الملف

Type:Company Job

Eligibility:MBA/PG Diploma in Business Mgmt(Marketing), Bachelor of Business Administration(Managem ent).

Industry:Automotive / Automobile / Auto Accessories

Function:Marketing / Brand Management / Marketing Research / Digital Marketing

Deadline:29th Nov 2024

المطلوب المرشح الشخصي

marketing

ملف الشركة

Not Mentioned



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