MarketingManager - 464848

  • MarketingManager Jobs in Al Kuwait - 464848

تسجيل الدخول للتقديم سجل و قدم

المسمى الوظيفي

The Marketing Manager is responsible for development of strategic marketing plans and managing the execution of these strategies and plans for designated consumer segments As such, the marketing manager uses market, competitive and consumer research and intelligence to support analysis and planning of appropriate consumer-based marketing strategies The marketing manager uses specialist expertise and in-depth analysis and understanding of market and consumer conditions, trends and needs to determine and recommend aligned merchandising, advertising, promotional and event strategies to optimize consumer loyalty A key aspect of marketing manager role may include product development and vendor sourcing for special merchandise requirements of the assigned consumer segment

Design, develop, and implement comprehensive and integrated marketing, communications, sales and promotion strategies to targeted groups, including new contacts and potential customers
Conduct research that includes product mix, competitive analysis, pricing, USPs, and market trends to assess actual and potential market opportunities or increase market share
Responsible for the delivery and monitoring of the agreed marketing and promotion strategy by carrying out agreed tasks
Plan and conduct pr program (preparation of pr kits, organizing press conferences and media contact) designed to create and enhance favorable public image for the company
Evaluate marketing and promotion activities on an on-going basis and provide feedbacks to the team and the management for performance review
Prepare annual marketing and communicationspr plans and budget (targeted media, events sponsorship, direct mail campaigns and other below-the line activities) for efficient management and implementation
Develop recruitment, training program, structuring, incentive programs and overall management of the marketing team
Determine the demand for products, its competitors, for wholesale and retail markets
Develop pricing strategies with the goal of maximizing the companys profits or market share as well as ensuring customers satisfaction
Design and implement various corporate marketing strategies and develop activities that maximize consumer experience and customers loyalty program
Prepare monthly, quarterly, semi-annual and annual marketingcommunications performance to the management
Establish marketingsales information systems and database to include customer feedback analysis
Expand and develop new business units, products and territories and identify additional business opportunities

ملخص الملف

Type:Company Job

Eligibility:Bachelor's degree / higher diploma


Industry:Advertising/ PR/MR/Events


Function:Architecture / Interior Design

Deadline:19th Feb 2025

ملف الشركة

Not Mentioned

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